He gave away the playbook. On purpose.

“McDaniel says the sellers often get angry when you indicate you want to see if they’re the right client for you. Nevertheless, this script makes them want to list with you — as McDaniel says, “It works like a charm.””

“Greg McDaniel also likes to post funny or self-deprecating events that happen to him.”

“Greg McDaniel shared two strategies that have helped him to win repeatedly on multiple offers.”

“Here are two examples of the types of geo-fencing ads McDaniel uses. The first ad can be used for open houses while the second one can be used for working with local businesses to jointly market your respective services.”

“Greg McDaniel uses a slightly different version:”

“When one of Greg McDaniel's clients had gophers completely destroy all the new sod and most of the vegetation in her new home…”

“With the exception of the first scenario, each example is a situation either Greg McDaniel or I experienced personally.”

“Greg McDaniel has used the following script for many years.”

“The “gladiator” approaches negotiations as a win-lose battle. Greg McDaniel was on a multimillion-dollar listing appointment with another agent.”

“Before Greg McDaniel discusses pricing of the seller’s property, he always has a conversation about what matters most to the seller — price or time.”

“Greg McDaniel has used this strategy for years, and it’s been a tremendous boon to his business.”

“On this week’s show, Greg McDaniel asked me an important question, “What matters most to you and your brother — time or money?” Like most sellers, I would like both.”

“I turned to Greg McDaniel, my co-host on RealEstateCoach Uncensored, for his advice. He asked a question you should ask on every listing appointment when you discuss staging and price:”

“Real estate is packed with lessons from the school of hard knocks. Today, Greg McDaniel and I share nine of the toughest lessons we learned the hard way — and how you can avoid these mistakes in your business.”

“Ever since Greg McDaniel received his first SendOut card with his picture on the front of it, he’s been a huge fan. His all-time favorite SendOutCard was based on a Facebook post he did about the boat he hoped to buy.”

“For example, Greg McDaniel explained how one of his clients received down payment assistance from his local union. McDaniel recommends contacting teacher, firefighter, police and other types of unions to see what they offer.”

“My co-host Greg McDaniel is passionate about helping local businesses. This is especially important today when so many businesses are struggling.”

“On the education front, Greg McDaniel suggests checking out MentorBox, a service that lets you digest top business books in as little as 15 minutes. They’re tagline is: “Read Like a CEO.””

“Greg McDaniel recommends a “stair-step” approach to marketing to this group. Go to your title company, and find all the people who own studio condominiums and market two-bedroom homes to them.”

“Now compare that statement to this one from Terry McDaniel (Greg McDaniel’s father), who has been in the business for almost 50 years.”

“This also means they’re willing to experiment with ideas other agents normally wouldn’t consider. For example, McDaniel was the first agent in his marketplace to purchase two 14-foot moving trucks and plaster “free truck””

“Greg McDaniel did two posts using Ghostpostr prior to recording this week’s show. In a little over two hours, he had 120 responses and interactions on his Instagram Stories and 40 on his regular Instagram feed.”

“Greg McDaniel has been conducting virtual seller seminars as an important lead generator for his business. Here’s how you can employ this approach in your business.”

“If you use the phone to prospect, his scripts, strategies and tactics are pure gold.”

“The buyer and the seller hate each other, the expletives are flying, the other agent is screaming at you, and your multimillion-dollar deal is about to fall apart. This is what happened to Greg McDaniel.”

“McDaniel decided to have some fun with this approach and came up with the following photo that could be used for print marketing on a blog, a social media post or as a part of a YouTube video.”

“Greg McDaniel put together five different marketing campaigns that support local businesses and give back to your community, while also helping you grow your real estate business.”

“As part of “go time,” Greg McDaniel has been shooting videos with local restaurants and other business owners to help them gear up their businesses once they’re allowed to open up again.”

“Greg McDaniel and I recently interviewed Leslie Appleton-Young, the chief economist and vice president of C.A.R.”

“When Greg McDaniel and I were prepping for today’s show, he checked the number of new listings and pendings in Walnut Creek and Danville in California for February, March and April.”

“This week, Greg McDaniel and I interview Wilkey about how he unlocked the code for generating leads from YouTube. The first step, however, is having the right equipment to complement your cell phone.”

“Greg McDaniel has modified this approach to assess how strongly motivated his clients are in today’s market.”

“Greg McDaniel advocates marrying high touch with high tech. He recommends watching Facebook for anniversaries, birthdays and other special events.”